Welcome to Blauer's, where our passion for snowboarding and love for the great outdoors meet! Since our humble beginnings in 1975 at Big Bear Lake, CA, we've been on a journey from a tiny real estate office to becoming the ultimate snowboard haven in SoCal. Founded by a couple of adventurous ski bum brothers who swapped the 9-5 grind for the slopes, we've been cruising through the decades with excitement and enthusiasm.